Showering on the Sidewalk? It’s an Earth Day Protest

PETA Will Expose Meat and Dairy Industries as Nation’s Biggest Water Wasters

For Immediate Release:
April 17, 2018

Contact:
Brooke Rossi 202-483-7382

What:    Making a bold statement with her nearly nude body covered only by a banner that reads, “Save Water: Go Vegan! 1 lb. of Beef Equals 180 Showers. 2 Slices of Cheese Equal 55 Gals. of H₂0,” a PETA supporter will shower on a News Orleans sidewalk on Wednesday, in honor of Earth Day.

When:    Wednesday, April 18, 12 noon

Where:    The intersection of St. Ann and Decatur streets, New Orleans

“This Earth Day, PETA will alert the South that the meat and dairy industries are guzzling up our water supply and spewing out contaminants,” says PETA Executive Vice President Tracy Reiman. “Going vegan is the best way to reduce animal suffering, go green, and conserve water.”

PETA—whose motto reads, in part, that “animals are not ours to eat”—notes that growing water-intensive crops simply to feed animals raised for food consumes more than half the water in the U.S. Runoff from animal agriculture is also one of the leading causes of river and lake pollution—and it can contaminate groundwater with viruses and bacteria.

For more information, please visit PETA.org.