Profile Pitch: Phoenix Resident Takes Mechanical Elephant on Nationwide School Tour to Spotlight Circus Cruelty

For Immediate Release:
March 1, 2017

Contact:
Megan Wiltsie 202-483-7382

In May, the Ringling Bros. and Barnum & Bailey Circus will shut down, citing widespread protests and dropping ticket sales—which may be partly attributable to efforts like those of Phoenix resident Jordyn Tacoronte, who has spent the last six months taking PETA’s life-size mechanical elephant, Ellie, to elementary schools across the country, in order to encourage kids to stay away from circuses that use animals.

She has traveled to more than 100 elementary schools with Ellie, typically as part of teachers’ anti-bullying curricula. More than 40,000 students have watched the presentation, in which the animated, life-like “elephant” explains that she was taken away from her loving mother, bullied and abused into performing tricks, and dragged from city to city for circus performances.

Tacoronte, who studied and worked in web development before joining PETA’s team in 2015, discusses why she decided to become a full-time advocate for animals—and describes some of the work that she’s done to promote animal rights in Arizona, including speaking out against the marine-mammal park Dolphinaris.