No (Animal) Murders in the Building! Selena Gomez to Receive Vegan UGGs From PETA

For Immediate Release:
October 1, 2024

Contact:
Moira Colley 202-483-7382

Just in time for cooler weather, a cozy package is en route to UGG devotee Selena Gomez from the Selenators at PETA: a pair of the first-ever vegan UGG boots—just launched in collaboration with New York–based fashion brand Collina Strada, which crafted the animal-friendly shoes using sugarcane, TENCEL, and recycled polyester microfiber. Along with the gift, PETA sent an appeal to the hitmaker—who has frequently been photographed wearing UGG boots made from sheepskin—to please love on gentle sheep by giving wool the boot in favor of luxurious and comfortable vegan options.

PETA entities’ investigations have uncovered cruelty to sheep at over 100 wool industry operations worldwide—even on self-proclaimed “responsible” farms—where shearers have been seen punching, stomping on, and kicking sheep.

“We’d like to gift you these new vegan UGGs. Please enjoy them from LA to Manhatty,” PETA writes in its letter to Gomez. “The best part? Nobody’s been murdered in the building for them!”

In 2023, following a cease and desist letter from PETA, UGG removed claims from its website that baselessly assured customers that the animals whose skin, down, and wool were used for its products were treated humanely. In 2021, the company launched an entirely vegan line of shoes (not UGGs) following a vigorous campaign by PETA and thousands of its supporters.

PETA—whose motto reads, in part, that “animals are not ours to wear”—points out thatEvery Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. For more information, please visit PETA.org or follow the group on X, Facebook, or Instagram.

PETA’s letter to Gomez follows.

Hi Selena!

We’d like to gift you these new vegan UGGs. Please enjoy them from LA to Manhatty. The best part? Nobody’s been murdered in the building for them.

When we see UGGs online, or on a shelf, we may not think about the sheep who were killed to make them. We’d appreciate your support with ditching the sheepskin, and showing people that you don’t have to sacrifice comfort and style for compassion.

Thank you for being a friend to animals, and for helping us spread this hot goss.

From,

Your Friends at PETA