Pamela Anderson Directly E-Mails Hundreds of Canada Goose Employees

After getting a hold of company e-mail addresses for more than 800 Canada Goose employees, Pamela Anderson is showing them what their employer won’t: how coyotes are really trapped and killed for their fur.

Pam sent a direct e-mail to every single person urging them to watch PETA’s 15-second video that explains how every piece of coyote-fur trim went from being on its rightful owner to being on a Canada Goose jacket.

Here’s an excerpt from her message:

“Despite what your employer might tell you, the traps used to catch wild coyotes whose fur is used to trim Canada Goose’s coats crush the animals’ necks or snap shut on their legs, often cutting to the bone.

There are no regulations in the fur trade that prevent this kind of suffering, but there are many beautiful, innovative materials that we can use instead of fur. That’s why hundreds of major designers and retailers—including Arc’teryx, Giorgio Armani, Helly Hansen, The North Face, Patagonia, Ralph Lauren, and REI—have already eliminated fur from their lines and use luxe modacrylics and other innovative materials that are just as warm and beautiful as animal fur without any of the cruelty.

Please, use your insider advantage to urge Canada Goose to make the simple transition to using exclusively animal-friendly faux fur or remove the fur trim entirely.”

If there’s dissension in the ranks at Canada Goose today, it won’t be surprising. The company has seemingly been misleading its customers and employees and literally ripping off coyotes. It’s time for the fur to fly.

Send your own e-mail or Facebook message to Canada Goose letting the company know that FUR IS DEAD.