Forever 21 Ditches Fur Forever

January 2004


Upon learning that Forever 21 was selling clothing made of fur, peta2 threatened a boycott and called on its supporters to take action against the popular clothing chain. The response from activists was so overwhelming that Forever 21 contacted PETA to begin negotiations. The company’s senior vice president soon vowed that the company would remove all fur from its stores and never sell it again.

 

GET PETA UPDATES
Stay up to date on the latest vegan trends and get breaking animal rights news delivered straight to your inbox!

By submitting this form, you’re acknowledging that you have read and agree to our privacy policy and agree to receive e-mails from us.

Get the Latest Tips—Right in Your Inbox
We’ll e-mail you weekly with the latest in vegan recipes, fashion, and more!

By submitting this form, you’re acknowledging that you have read and agree to our privacy policy and agree to receive e-mails from us.