Sir Paul McCartney Takes Over Mexico City in PETA Latino’s Anti-Bullfighting Ad Blitz

For Immediate Release:
December 23, 2024

Contact:
David Perle 202-483-7382

As 2024 winds to a close, Sir Paul McCartney is calling on everyone to come together and help make violent bullfights a thing of the past in a blitz of appeals PETA Latino is placing throughout Mexico City. The can’t-be-missed plea—in which the music legend declares, “I am Paul McCartney, and I oppose bullfights”—comes as the city’s Congress will vote on a proposal to ban the blood “sport,” which an overwhelming majority of Mexicans consider animal abuse.

Credit: PETA Latino

“Bulls want only to be left in peace, yet they’re relentlessly terrorized, repeatedly stabbed, and violently slaughtered in front of jeering crowds,” says PETA Latino Associate Director Gabriel Ochoa. “Bullfighting is cruelty, not culture, and Paul McCartney and PETA Latino are urging the government to ban these merciless displays.”

In nature, bulls are calm, social individuals who are protective of their fellow herd members. During bullfights, assailants on horses drive lances into a bull’s back and neck before others plunge banderillas into his back. When the bull becomes weak from blood loss, a matador attempts to kill the animal by plunging a sword into his lungs or, if that fails, cutting his spinal cord with a knife. The bull may be paralyzed but still conscious as his ears or tail are cut off and presented to the matador as a trophy and his body is dragged from the arena. Tens of thousands are slaughtered this way annually in bullfighting festivals around the world.

PETA Latino notes that bullfighting is so violent that it’s banned in most countries—most recently in Colombia. Thousands of PETA Latino supporters have called on government officials in Mexico to ban bullfighting nationwide following a recent federal court ruling that the Ministry of Agriculture and Rural Development has a responsibility to protect the welfare of animals and must inspect all bullfights in the country.

PETA’s ads are located at Maximino Ávila Camacho 43, Insurgentes San Borja, Eje 6 Sur-Holbein 138, Georgia 120, and the Metrobus Colonia del Valle station.

PETA Latino—whose motto reads, in part, that “animals are not ours to use for entertainment or abuse in any other way”—points out that Every Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. For more information about PETA Latino, please visit PETALatino.com or follow PETA Latino on X, Facebook, or Instagram.