PETA to Disrupt Taco Bell Chicken Nugget Launch With Giveaway of 1,000 Tasty Vegan Nuggets

For Immediate Release:
December 18, 2024

Contact:
David Perle 202-483-7382

Los Angeles

On the first day of Taco Bell’s new chicken nugget sales—and following news that Gov. Gavin Newsom has declared a state of emergency due to bird flu—a flock of PETA supporters led by PETA’s “I’m Not a Nugget” chick mascot will swoop down on the Taco Bell on Hollywood Boulevard during the Thursday lunch rush to hand out 1,000 vegan nuggets and sway hungry customers to leave chickens in peace.

“Read the room, Taco Bell: With bird flu cases soaring, the last thing the world needs is more chicken parts on fast-food menus,” says PETA President Ingrid Newkirk. “Disease runs rampant in filthy poultry sheds, and PETA urges everyone to choose compassionate vegan meals so that we can all live más.”

Where: Outside Taco Bell, 6741 Hollywood Blvd., Los Angeles (near the intersection of Hollywood Boulevard and McCadden Place)

When: Thursday, December 19, 12 noon

Credit: PETA

Why: Chickens form complex social structures, dream when they sleep, and worry about the future, just as humans do—yet more chickens are raised and killed for food than all other land animals combined. In the meat industry, chickens are confined by the tens of thousands to severely crowded, filthy sheds, where viruses mutate and spread, before being trucked to slaughterhouses, where workers cut their throats—often while they’re still conscious—and scald many to death in defeathering tanks. The Centers for Disease Control and Prevention warns that three out of every four new or emerging infectious diseases in humans come from animals.

PETA points out that vegan eating is on the rise among Gen Z consumers, whose eating habits are driven by concerns over animal agriculture’s link to the climate catastrophe, and offers a Vegan Starter Kit for those looking to make the switch.

PETA—whose motto reads, in part, that “animals are not ours to eat”—points out that Every Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. For more information, please visit PETA.org or follow PETA on X, Facebook, or Instagram.

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