Giant Chicken Challenges McDonald’s Over ‘Fowl’ New Big Mac, Courtesy of PETA
For Immediate Release:
November 11, 2024
Contact:
Nicole Perreira 202-483-7382
If McDonald’s new Chicken Big Mac being panned online as a “wet, flavorless clump” weren’t enough to deter would-be diners, maybe a massive chicken declaring, “I’m ME, Not MEAT” will do it! PETA has placed the sky-high appeal right beside the fast-food chain’s entrance on N. High Street, urging everyone to recognize that chickens are individuals—not entrées—and leave birds in peace by going vegan.
“Every artery-clogging Big Mac was once part of a thinking, feeling being who valued their life and didn’t want to end up as fast food any more than we would,” says PETA Executive Vice President Tracy Reiman. “PETA urges everyone to consider the individual who suffered immensely for a fleeting taste and choose compassion by going vegan.”
Chickens form complex social structures, dream when they sleep, and worry about the future, just as humans do—yet more chickens are raised and killed for food than all other land animals combined. In the meat industry, chickens are confined by the tens of thousands to severely crowded, filthy sheds and bred to grow such unnaturally large upper bodies that their legs often become crippled under the weight. At slaughterhouses, workers cut their throats—often while they’re still conscious—and scald many to death in defeathering tanks.
Each person who goes vegan spares nearly 200 animals every year, dramatically shrinks their food-related carbon footprint, and reduces their own risk of suffering from cancer, heart disease, strokes, diabetes, and obesity. PETA’s free vegan starter kit can help those looking to make the switch.
PETA’s billboard is located at 1972 N. High St., Columbus.
PETA—whose motto reads, in part, that “animals are not ours to eat”—points out that Every Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. For more information, please visit PETA.org or follow PETA on X, Facebook, or Instagram.
